Professional Website & App Review
I’ll review your website or app from start to finish and give you a detailed Google Doc showing what works, what needs attention, and what I recommend changing.
The report includes screenshots from your product so you can see exactly what each finding refers to. It can focus on a full product test, UX and UI, onboarding and walkthroughs, positioning, visibility, clicks, conversions, or a combination based on what you want to learn.
What you get
Every review starts with what you want to learn. You may want a complete test of your app, feedback on the user experience, an outside look at your positioning and conversion path, or help understanding why a page is struggling to attract visibility and clicks.
Submit your product link, any access details, and the areas you want me to examine. I’ll use the product as a customer would, follow its main journeys, and review it with your goals in mind.
Depending on your request, the review can cover:
- A full test of your website, app, or SaaS product
- Bugs, broken behavior, and usability problems
- UX, UI, onboarding, and product walkthroughs
- Positioning, copy, calls to action, and the conversion path
- Opportunities to improve visibility, clicks, and conversions
- Navigation, core workflows, and feature discoverability
- Missing integrations and feature opportunities
- Mobile behavior and performance concerns
- Specific recommendations with context and screenshots when useful
Your report combines written analysis, screenshots from your website or app, and specific recommendations. I use screenshots throughout the document to show the exact page, screen, or workflow I am discussing, so you can understand each finding quickly and share it with the people who will work on it.
Everything is delivered in a Google Doc you can keep, share with your team, and use when planning what to improve next.
Why an outside review helps
When you work on the same product every day, you know where everything is, what every feature does, and how each step is supposed to work.
A new visitor does not have that background. They only have what appears on the screen.
I bring a fresh set of eyes and more than 20 years of professional experience building, integrating, testing, and evaluating software. I can approach the product as a new customer while also understanding the decisions behind it.
That helps me identify confusing choices, missing explanations, technical or usability problems, and opportunities your team may have stopped noticing.
An email from a client
I received this after a client read his review and began working through the recommendations.
Why me
I’m Abe Challah, a Computer Engineer with more than 20 years of experience designing, developing, integrating, and evaluating software across startups, agencies, and enterprise projects.
Today, I work directly with AppSumo on product due diligence and quality, evaluating SaaS products before they launch. Across my work, I have provided hundreds of product reviews for SaaS founders. I understand what can be built and how it gets built, and I see how products compare when buyers have dozens of alternatives competing for their attention and money.
I have been an AppSumo customer since 2012 and have purchased more than 540 products across almost every SaaS category, reviewing many of them in detail. In early March 2026, AppSumo asked me to launch a professional review service for its customers.
The service sold out quickly, with more than 70 customers ordering reviews. Some customers purchased a second review after implementing the recommendations from the first, giving me another chance to test the product and examine what had changed.
After the AppSumo deal sold out, I kept receiving emails asking whether I would launch it again on AppSumo. Since another AppSumo launch was not up to me, I launched the same service here on my website.
How it works
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Submit your product.
Complete the order form with your website or app link, access instructions, what you want to learn, and anything you want me to pay particular attention to. -
I review it.
I test the areas you selected, use the product, follow its main journeys, and document what works, what needs attention, and what I recommend changing. -
Receive your Google Doc.
Your findings and recommendations are delivered by email in a document you can keep and share.
What customers say
These reviews are from verified AppSumo purchasers who ordered the service.








Frequently asked questions
What can I submit?
You can submit a public or private website, SaaS product, web app, mobile app, or desktop app. If the product requires an account, include temporary access details in the order form.
How detailed will the review be?
The scope depends on the size and complexity of your product. The goal is to give you specific findings, useful context, and recommendations you can evaluate and act on.
Is implementation included?
The $100 service covers the review and written recommendations. Design, development, copywriting, and ongoing consulting are separate.
Can I ask a follow-up question?
You are welcome to email me if one of the recommendations needs a brief clarification. Ongoing consulting, repeat testing, and calls are outside the service.
Is the purchase refundable?
Each review is prepared for one specific product. Purchases are non-refundable.
Can I order another review after making changes?
Yes. Some of my AppSumo customers did exactly that. A second review gives me a chance to revisit the original findings, examine what changed, and identify anything that still needs attention.
Can I order reviews for more than one product?
Yes. Several AppSumo customers purchased multiple reviews because they were working on more than one app and wanted to reserve a review for each while the service was available. The AppSumo offer later sold out. Each purchase covers one website or app.
How much does the review cost?
A complete review costs $100. You receive a detailed Google Doc with screenshots from your product, my findings, and specific recommendations. There are no calls, subscription, or additional fees.
Get your professional review
Submit your website or app and receive a detailed Google Doc focused on the areas and outcomes you want me to review.